If it’s time to add the online channel to your sales mix we have the solution. Brown Paper has services to integrate your online store with your current inventory management and fulfillment systems and ensure a frictionless entry to the world of online sales.

As part of the Package you will receive a marketing masterclass tailored to your market whether it’s B2B or B2C. A 3 month action plan will be created to guide you through the launch of your business and activating the appropriate marketing channels based on budget and resources.

You may want to manage all the processes in-house or just a few, either way Brown Paper has you covered with a range of ongoing services from marketing to support and logistics.


Business Planning

  • Keyword and competition research and report for your business to identify how and where your product will find a market online    $397
  • 2 x Half Day eBusiness Masterminds with the Brown Paper team    $799
  • A clear business plan to take you forward with targets, operating procedures and a guide to scaling processes as required    $497
  • Business Systems analysis and a technical brief for integrating your online store with your accounting and warehouse management programs    $497

Professional Website

  • An online store built on the Magento platform with a mobile and tablet ready template of your choice. Includes setup of a PayPal payment gateway and Shipping module Magento    $5997
  • Product Loading for up to 100 products including description editing and Photoshopping to maximize sales    $897
  • About page and landing page content written and optimised for SEO    $349
  • Installation and setup of a range of Plugins to maximize your websites functionality    $249+ module costs

Marketing Roadmap

  • Set up of all Social Network profiles and Mail Chimp for email newsletters    $349
  • 3 month content marketing plan for blogging, social networks and email newsletters    $997
  • Set up and linking of Google analytics for eCommerce, merchant account, webmaster tools accounts    $297
  • Adwords setup and monitoring for 3 campaigns based on a set budget.    $497
  • Design of Mail Chimp email templates    $197
  • Researched price report of advertising channels based on your market    $297
  • Integration with comparison shopping channels    $197

Support and Resources

  • *3 Months membership to the Brown Paper closed forum for Australian eCommerce merchants   $397
  • *Access to all course materials in the Brown Paper University archive   $397

Optional Extras

  • Wholesaler portal: create logins for your stockists and resellers with individual pricing and controlled ordering requirements; you can have them pay online like your customers or invoice them to pay later.    Shopify  –  $397/Magento  –  $597
  • Online Merchant account: if you would like to use your banks or another 3rd party payment gateway with your Shopify Web Store there will be some additional installation costs.    $349



The price for the Wholesaler and Manufacturer package includes all of the Services listed in the Package. Taking all the services as a package not only ensures that you get the full Brown Paper treatment, but you will also save 20% on buying all the services individually.

Now because everyone is at different stages of their eCommerce journey, you may only need a few of the services on offer. If this is the case you are free to pick and choose any of the individual services.

We have put together a solid end-to-end formula for eCommerce success, based on the clients we have helped in the past and our own online stores, but services can always be adjusted to meet particular needs.

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